Changes in advancement to technology with the advent of internet have created business across national boundaries with challenges as well as opportunities. However, effective communication between customers and employees present problems with call centers (language or dialect), and interpreting website marketing and promotions, along with social media (i.e. Facebook, Twitter, Instagram, and LinkedIn). Assignment: Research how communication is impacted between customers and employees in problems with call centers (language or dialect), and the role social media play today in international business for a competitive advantage. Consider – Facebook, Twitter, Instagram, YouTube, LinkedIn, etc.with website marketing – advertising and promotions. In other words, how can these tools and mediums promote a business? Write 8 full pages of text (content – which does NOT include cover page, references or table of contents) addressing the above, with at least 6 references in APA Format for 20% grade! Remember, you can go over 8 pages but not under. You will need: Cover page Table of Contents Introduction to Effective Communication Call Center Communication Social Media Conclusion / Recommendation References No Wikipedia, BLOGS with ads from yahoo.com or google.com search engines; UKEssay.com; www.buzzle.com; study.com or site that challenge as they present a biased opinion.