WHY HR is concerned with maintaining high staff morale and motivation through this difficult period.

Learning Outcomes Assessed: LO1: Demonstrate an understanding of the impact that people can have on workplace performance. LO2: Take a problem solving approach to the design and development of human resource practices. Assignment brief: Read the attached case study and produce a report outlining: 1. Why question WHY HR is concerned with maintaining high staff morale and motivation through this difficult period. Justify you answer by discussing the impact that employee motivation can have on workplace performance, making reference to relevant literature(40% word count ) (why is important ? + benefits to the business) 2.HOW Question The ways in which the HR department of Maples could motivate staff during the recession. Justify all decisions by referring to referring to relevant literature.(60% of word count) Secondary Research “ it is expected that the Reference list will contain at least 20 sources. As a MINIMUM the reference list should in include Two Academic Journal and Three Academic Books. (Full Harvard Style and in-text reference) Specific Assessment Criteria : The report will be to a high standard. It will provide a clear and detailed understanding of the impact that employee motivation can have on organisational performance and important role that HR play in this. It will also illustrate a comprehensive overview of employee motivation including various specific examples of how Maples could motivate staff in the recession. it will therefore demonstrate an in-depth knowledge and understanding of how employees can be motivated without the use of monetary rewards. Referencing and research will be excellent and used effectively throughout to support your arguments. CAST STUDY: Maples Retail Organisation “ Motivation Staff in the Recession Maples is a retail organisation specialising in quality British made fashion focusing on the sophisticated consumer with over 100 stores across the UK. Very few businesses were left untouched by the the recession. Maples experiences a fall in sales leading to a reduction in revenue growth and profits. The senior management team in the company were concerned that company was not coping with the recession as well as some competitors. Senior management at headquarters concluded that it had to take action to improve profitability and cost competitiveness. In late 2009, the company announced that it was making 1,500 people redundant across its world-wide operations and closing 15 stores to obtain a better alignment between costs and expenditure. In spring 2010, the company also announced a company-wide freeze on salaries and promotions. This decision meant having to re-visit a pay agreement made in 2008, which had set down that employees would receive a 4.5 per cent pay increase in 2010. The CEO has announced a major review of Maples operations, including a drive for expansion into the high quality food retail industry as well as drive to sell more goods via the internet. Such significant changes, if they are to be successful , will require the support of existing staff.Human Resources managers are very concerned that the high staff morale that has previously existed within this organisation should remain despite despite the negative impact of the recession. 1.Explain why HR is concerned with maintaining high staff morale and motivation through this difficult period.Justify you answer by discussing the impact that employees motivation can have on workplace performance, making reference to relevant literature. 2. Identify ways in which thr HR department of Maples could motivates staff during the recession. Justify all decisions by referring to relevant literature. (P.S. NO Definition, DO NOT write intro/cons. the academic book and journal references must follow what I type on question, if not i get fail. If u need the sources I can upload some pics that our teacher shows me, u can use it.)

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